Join our 'We Are UC ANR' awareness campaign in June

Colleagues,

If you've ever struggled to wrap your arms around all that we do or have a difficult time conveying it to stakeholders, an upcoming public awareness campaign (featuring a new We Are UC ANR video and interactive map) will help. The campaign, featuring those two website products and various social media tools, will help tell the UC ANR story in a compelling and visually beautiful way. 

Starting on Thursday, June 1, we're asking for your help to spread the word about our new video and map and to encourage your stakeholders to share their stories through their social networks. To make this easy, we've developed a toolkit that includes sample posts and tweets, images, short video trailers, messaging, and the hashtag #WeAreUCANR.

Please encourage your staffs, networks, and colleagues to post their own inspirational stories about our impact on a client, the work of a dedicated colleague, or just what makes them happy to be part of the UC ANR family.

We're problem-solvers. Catalysts. Collaborators. Educators. Stewards of the land. The people of UC ANR are all this and more—providing the bridge between the people of California and trusted, science-based answers to everyday questions. Please join this month-long awareness effort and help us to bring UC ANR alive to current and future stakeholders!

Thank you.

Mike Janes
Strategic Communications Director

View or leave comments for ANR Leadership at http://ucanr.edu/sites/ANRUpdate/Comments.

This announcement is also posted and archived on the ANR Update pages.

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