- Author: Latinpost by Claudia Balthazar
Latino consumers have become the most important driver of growth in the United States, in several different aspects.
Recent studies prove that spending power by the Hispanic demographic is growing faster than that of non-Latino groups.
The number of Hispanic households is growing faster than ever, making a larger consumer group. This also means that there is a higher spending power among Latinos in America that businesses will model some of their strategies toward.
Between 2012 and 2015, Latino households represented about 40 percent of the growth in spending for household equipment. In the same time period, Hispanic households accounted for 25 percent of the growth in spending for new cars and...
- Author: NACS
The growing U.S. Hispanic population is shaping the foodservice industry, according to Technomic research.
By 2060, Hispanics are expected to make up nearly 30% of the total U.S. population. As this demographic grows, so too will its impact on the foodservice industry. Technomic's Hispanic Foodservice Consumer Trend Report explores how this consumer group has and will continue to shape foodservice as their usage grows.
Forty-one percent of