UCCE Centennial Branding Toolkit
University of California
UCCE Centennial Branding Toolkit

Messaging

To help keep all of our centennial celebration efforts consistent, we've put together some sample language for you to use and adopt to your own needs. You can use this language in speeches, brochures, flyers, websites, press releases, invitations, and more to help tie your local celebration in with the larger statewide campaign.

To see these messages in Spanish, click here

Local Community Audience

Use this language when communicating with specific local communities, policy/makers, tax payers, social influencers, and diverse/ethnic communities.

OPTION 1: 

UC Cooperative Extension researchers and educators live in [your community] and work with you to solve [our region's] economic, agricultural, natural resource, youth development, and nutrition issues.

OPTION 2: 

University of California, Agriculture and Natural Resources celebrates 100 years of UC Cooperative Extension researchers and educators living and working in communities to solve economic, agricultural, natural resource, youth development, and nutrition issues.

Corporations, Industry and Organizations

Use this language when communicating with public and private organizations, farmers and industry professionals

OPTION 1: 

UC Cooperative Extension draws on local expertise to conduct agricultural, environmental, economic and social research that helps business thrive.

OPTION 2: 

University of California, Agriculture and Natural Resources celebrates UC Cooperative Extension: 100 years of drawing on local expertise to conduct agricultural, environmental, economic, youth development and nutrition research that helps business thrive.

OPTION 3: 

University of California, Agriculture and Natural Resources celebrates 100 years of UC Cooperative Extension researchers and educators drawing on local expertise to conduct agricultural, environmental, economic, youth development and nutrition research that helps business thrive.

Internal UC Audience

Use this language when communicating with your campus-based partners and collaborators.

OPTION 1: 

UC Cooperative Extension is your research and outreach partner in communities throughout California.

OPTION 2:

University of California, Agriculture and Natural Resources celebrates 100 years of UC Cooperative Extension serving as your research and outreach partner in communities throughout California.

Webmaster Email: mpalin@ucanr.edu