The process of selecting a crop for your agribusiness is an entrepreneurial decision and requires situational consideration.
| Crop Selection Factors |
| Specific location of the farm or property being considered |
| Land availability |
| Soil type |
| Climate |
| Initial financial investment and expected return |
| Market demand |
| Water quality and availability |
| Personal interests |
| Uniqueness/Niche-like qualities of your commodity |
Second, growers must consider the land use and practices in the community they are considering for their new enterprise. Factors to consider include:
| Land Use and Practices Factors |
| What is currently being produced in the areas nearby. |
| Neighboring producers and suppliers’ views. |
| Review San Diego County Crop Reports for production data and trends in te region. |
| Consider contacting the University of California Cooperative Extension of San Diego County Small Farms & Agricultural Economics Advisor, Ramiro Lobo. |
Although outside agencies and individuals can be extremely helpful in weighing the pros and cons of specific crops, the ultimate decision should be made by the grower.