Coffee (Rubiaceae family) is concentrated in the tropics and subtropics. The genus Coffea has over 60 species of which C. canephora (a.k.a. Robusta) and C. Arabica are the most common ones. Arabica coffee is praised for its excellent cupping quality and consumers demand is high. Coffee is one of the top 3 most traded commodities in the world. About 12 billion pounds of coffee are consumed each year worldwide. In the US, coffee consumption has been steadily increasing and today Americans average about 4 cups of coffee per day. The US coffee market is worth over $75 billion with 34,000 shops generating $21 billion in retail revenue. The average American consumer is becoming increasingly educated about coffee and many have become connoisseur.
Read More Topics in Subtropics Spring 2018