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Assessing potential

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Agritourism is not the best strategy for every farm or ranch. Farmers and ranchers considering agritourism need to think about their goals and how agritourism activities might help them achieve these goals. They need to assess their own and their community's resources, review legal, human, financial and neighbor-related limitations, and evaluate the potential of various possible activities.

The potential for an individual farm or ranch to successfully establish an agritourism business may be influenced by regional factors - accessibility, infrastructure, hospitality amenities, community support and collaboration opportunities.

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