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Posts Tagged: GivingTuesday

Giving Tuesday presents opportunities Dec. 3

On Dec. 3, ANR is once again participating in Giving Tuesday's 24-hour global giving challenge, a movement about ordinary people coming together to do extraordinary things. Celebrated on the Tuesday after Thanksgiving, Giving Tuesday kicks off the charitable season. For ANR, the social media-driven #GivingTuesday is an opportunity to raise funds for UC Cooperative Extension county programs, research and extension centers, and statewide programs.

“Giving Tuesday gives us an opportunity to talk about our research and outreach to enhance food systems and create thriving communities, as well as all the other positive things everyone in ANR is doing to make life better for Californians,” said VP Glenda Humiston.

For UC ANR stakeholders, #GivingTuesday presents an opportunity to support the many programs and services that strengthen California communities each day and, more importantly, during times of crisis. Last year, over $120,000 was raised on #GivingTuesday to support UC ANR programs including the 4-H Youth Development Program and UC Master Gardener Program.

“Wherever you are in California, so are we. Our programs and research serve our communities— bringing practical, trusted answers to residents across the state. That's what our #GivingTuesday #NeighborCA campaign is all about,” said Emily Delk, director of annual giving for UC ANR.

“This year, I'm excited to share that we will have two match challenge funds totaling $40,000. Matching funds are a huge incentive to donors who want to double the impact of their gift,” said Delk.

The website, https://donate.ucanr.edu, has links to all of ANR's programs, Research and Extension Centers and UCCE offices and invites donors to designate programs or locations to which they wish to donate.

Toolkits are also available for county offices and programs to participate: https://ucdavis.box.com/s/hhs31eaycmrfs6m3dg0qgi4ld18o3jyc

The toolkits include:

  • Sample tweets and social media posts
  • Custom images to include in social posts
  • Email templates to customize and send to supporters

The UC Master Gardener Giving Tuesday website is at http://mg.ucanr.edu/givingtuesday.  

The 4-H Youth Development Program also has its own website at http://4h.ucanr.edu/GivingTuesday.

Although not as well-known as the shopping events Black Friday and Cyber Monday, #GivingTuesday appeals to people who are swept up in the spirit of giving at the end of the year. 

This year Development Services has set a goal of collecting a total of $125,000 for 4-H and UC ANR from 500 or more donors on #GivingTuesday.

“The #GivingTuesday #NeighborCA campaign is a fun way for people in all ANR programs to give to the programs most important to them,” said Delk.

Posted on Friday, November 29, 2019 at 10:33 AM

UC ANR raises $121,000 on Giving Tuesday

Scott Brayton of Development Services delivers a balloon to Belinda Messenger-Sikes of IPM.

Thanks to everyone who participated, UC ANR's #GivingTuesday campaign was a resounding success.

“We surpassed our stretch goal of $100,000,” Emily Delk, director of Annual Giving and Donor Stewardship, announced jubilantly before 5 p.m. on Giving Tuesday, as she rang a bell and the Development Services team and other ANR staff members cheered.

As of 11:59 p.m. on Nov. 27, #GivingTuesday 2018 donors had contributed $121,000 to UC ANR, including approximately $81,000 for the California 4-H Youth Development Program.

“Our team is still tallying numbers,” Delk said, “However, we are confident to report that we raised over $121,000 for the UC ANR network. This is a phenomenal response of generosity from 342 donors.”

With generous contributions from the President's Advisory Commission, staff and donors, the first $10,000 of donations to UC ANR were doubled. The 4-H Foundation had $25,000 in matching funds.

“A huge congratulations is in order for the Development Services team, all of the Statewide Program Leaders, county directors, the many, many donors and everyone else involved in making the day a success!” wrote Wendy Powers, associate vice president, in her ANR Adventures blog.

In addition to raising money, the #GivingTuesday social media campaign helps raise the visibility of ANR programs and awareness that programs such as the 4-H Youth Development Program are part of the University of California.

“Giving days are driven by social media and the rise of crowd funding is a powerful way to invite new donors to support our work,” Delk said.

The UC Master Gardener Program team made a video of the “unselfies” posted on social media by their supporters: https://youtu.be/PI-rKJikTD0.

Via video, VP Glenda Humiston thanked donors for supporting UC ANR: https://youtu.be/x3Z1LFhx5pc

The staff engagement in the campaign was bigger and better than ever before thanks in part to fun incentives. As a token of appreciation, members of Development Services delivered balloons to donors in the ANR building in Davis.

Jim Farrar eats meal worms, fulfilling his pledge to eat a pest if at least 20 people made a donation of $10 or more to UC IPM.
The Master Gardener program team thanked their donors by delivering a fresh flower to their desk if they work in ANR's Second Street building. Anyone who donated over $100 will be included in a drawing for a one-hour landscape consultation with Missy Gable, statewide director of Master Gardeners.

As an added incentive, UC IPM Director Jim Farrar committed to eating a pest if at least 20 people made a donation of $10 or more to UC IPM. On Wednesday, Nov. 28, all UC IPM donors were invited to participate in the special pest-eating event in the UC ANR building, where Farrar talked about and consumed corn smut, a roasted grasshopper and a live meal worm.

“Giving Tuesday gives us an opportunity to talk about our research and outreach to enhance food systems and create thriving communities, as well as all the other positive things everyone in ANR is doing to make life better for Californians,” Humiston said.

“We appreciate everyone's cooperation in this fundraising effort as we work to build a healthy culture of philanthropy,” Delk said.

Posted on Monday, December 3, 2018 at 1:05 PM

UC ANR to launch fourth annual #GivingTuesday campaign Nov. 27

On Nov. 27, ANR is once again participating in #GivingTuesday—a 24-hour global giving challenge—a movement about ordinary people coming together to do extraordinary things. Celebrated on the Tuesday after Thanksgiving, #GivingTuesday kicks off the charitable season. For ANR, Giving Tuesday is an opportunity to raise funds for UC Cooperative Extension county programs, research and extension centers and statewide programs. To help Californians recover from recent wildfires, adapt to climate change and escape persistent pockets of poverty, the needs in the coming year will be great, and year-end giving is an opportunity for donors to assist.

“UC Cooperative Extension professionals have a deep passion for their work and a dedication to the communities they serve. While most deliver their research and programs quietly every day, it is especially incredible to witness their response to disaster; for example, recent wildfires saw local UCCE offices responding immediately with vital information for coping with the fires, care for livestock and pets, as well as service in food banks and other volunteer needs,” said VP Glenda Humiston.

UC Cooperative Extension staff and 4-H members took care of evacuated farm animals at the fairgrounds, and in Siskiyou County, partnered with local agencies to create and distribute Pet Emergency Evacuation Plan pamphlets.

“Giving Tuesday gives us an opportunity to talk about our research and outreach to enhance food systems and create thriving communities, as well as all the other positive things everyone in ANR is doing to make life better for Californians,” Humiston said.

For UC ANR stakeholders, #GivingTuesday presents an opportunity to support the many programs and services that strengthen California communities each day and more importantly, during times of crisis. Last year, over $76,000 was raised on #GivingTuesday to support UC ANR programs including the 4-H Youth Development Program and UC Master Gardener Program.

“As residents of California, we're all each other's neighbors—we lend a helping hand, we share information, we care about our community. That's what our #GivingTuesday #NeighborCA campaign is all about.” said Emily Delk, director of annual giving for UC ANR.

“This year, I'm excited to share that we will have two match challenge funds. One supporting the California 4-H Foundation and one for all UC ANR.” said Delk.

A website is up with links to all of ANR's programs, Research and Extension Centers and UCCE offices: ucanr.edu/givingtuesday. It invites donors to designate programs or locations to which they wish to donate.

The website contains a toolkit for county offices and programs to participate. It includes:

  • Sample tweets and social media posts
  • Custom images to include in social posts
  • Templates for “unselfies.” Donors may take photos of themselves holding an unselfie sign and share on social media how they are giving.

The UC Master Gardener Giving Tuesday website is at http://mg.ucanr.edu/givingtuesday.  

The 4-H Youth Development Program also has its own website at http://4h.ucanr.edu/GivingTuesday.

Although not as well-known as the shopping events Black Friday and Cyber Monday, #GivingTuesday appeals to people who are swept up in the spirit of giving at the end of the year. 

This year Development Services has set a goal of collecting a total of $100,000 for 4-H and UC ANR from 300 or more donors on #GivingTuesday. Last year UC ANR and 4-H received nearly 300 gifts.

“The #GivingTuesday #NeighborCA campaign is a fun way for people in all ANR programs to give to the programs most important to them,” said Delk.

Posted on Friday, November 2, 2018 at 5:43 PM

Krkich named Executive Director of Development Services

Lorna Krkich
Dear Colleagues,

I am pleased to announce that we will be joined by a new colleague, Lorna Krkich, who has accepted the position of UC ANR Executive Director of Development Services. She will begin the position on Dec. 29.

Lorna brings a wealth of experience in income development, relationship building and strategic planning for future growth and sustainability. She has deep roots in California and is an alumna of UC Santa Cruz.

Working with The Salvation Army, Lorna developed funding opportunities, and trained and managed major gift officers across four states. Her program, in which she achieved well over annual goals and initiated a lapsed-donor process, resulted in 60 percent growth across the territory. During her time with the American Lung Association, she worked with staff and volunteers to build community presence and implement new fundraising initiatives in mid-level and major giving, increasing corporate donations by 900 percent in three years.

We are very excited to have Lorna working with us to grow our UC ANR programs, rebuild our academic footprint and improve our research infrastructure. Please join me in congratulating and supporting Lorna in her new appointment.

Glenda Humiston
Vice President

Posted on Wednesday, December 20, 2017 at 4:53 PM

Names in the News

Emma Fete
Fete joins 4-H as advisor for San Joaquin and Stanislaus counties

Emma Fete joined UCCE as an area 4-H youth development advisor for San Joaquin and Stanislaus counties on Dec. 4, 2017.

For five years prior to joining UCCE, Fete taught and developed various courses including online and hybrid variants as an instructor for the School of Communication at The Ohio State University. As a part of an interdepartmental team, she evaluated general education requirements for undergraduates. Fete also served on the Diversity Committee, analyzing and recommending departmental policies, hiring and recruiting strategies, and implementing training programs to best represent and serve diverse populations.  From 2010 to 2012, she worked as an assistant language teacher for the Hiroshima Board of Education in Japan, where she taught and developed coursework in three prefectural high schools and a special needs school. From 2007 to 2010, Fete worked at WOSU Public Media, where she helped manage WOSU radio programming, fundraising and development efforts, and the station's community activities. She also has experience in local and state government as well as child-focused local non-profits. Fete is a dedicated horsewoman who was an enthusiastic 4-Her in her youth and continues to coach 4-H participants today.

Fete earned a Ph.D. and M.A. in communication at The Ohio State University and a B.A. in broadcasting from Otterbein University in Westerville, Ohio.

Fete is based in Stockton and can be reached at (209) 953-6118 and emfete@ucanr.edu.

Kate Wilkin
Wilkin named area forestry/fire science and natural resources advisor 

Katherine “Kate” Wilkin joined UCCE on Sept. 18, 2017, as an area forestry/fire science and natural resources advisor in Sutter, Yuba, Butte and Nevada counties.

Prior to joining UCCE, Wilkin was a postdoctoral researcher at UC Berkeley where she developed techniques for the California Air Resources Board to better estimate wildfire emissions and collaborated on an ecosystem services project, including water and carbon, of restored fire regimes. From 2011 to 2016, she was a graduate student researcher at UC Berkeley, and at Cal Poly from 2007 to 2009. Wilkin also worked at Yosemite National Park, National Park Service's Inventory and Monitoring Program, California State Parks, and The Nature Conservancy on complex environmental issues including forest health, wetland restoration, fire management, visitor-use, and mine reclamation. She has been a member of the Northern California Prescribed Fire Council since 2011.

Wilkin completed a Ph.D. in environmental science, policy and management from UC Berkeley, an M.S. in biology from Cal Poly-San Luis Obispo, and a B.S. with a double major in biology and interdisciplinary studies (environmental science) from The College of William and Mary.

Wilkin is based in Yuba City and can be reached at (530) 822-7515 and kwilkin@ucanr.edu.

Oguns joins ANR as financial analyst

Tayo Oguns

Tayo Oguns has joined Resource Planning and Management Office as a financial analyst.

He serves a critical role in strategic planning for future UC ANR staffing and personnel initiatives.

Prior to joining ANR, Oguns was a financial analyst at UC Berkeley.

He earned a bachelor's degree in finance at University of Massachusetts – Amherst and an MS in business analytics at Saint Mary's College of California.

Oguns is based at UCOP and can be reached at (510) 987-9028 and Tayo.Oguns@ucop.edu.

Pete Goodell
UC IPM members win international awards

Three of the twelve awards announced for the upcoming International IPM Symposium will be given to UC Integrated Pest Management Program members.  

Peter Goodell, UC IPM advisor emeritus, and Frank Zalom, professor in the UC Davis Department of Entomology and Nematology and former Statewide IPM Program director, were selected for the Lifetime Achievement Award.

The European Grapevine Moth Team was selected for an IPM Team Award for achieving the eradication of European grapevine moth only six years after its discovery in 2009. Team members helped growers in infested counties to monitor the pest and apply control measures on a timely basis. The team's research and extension efforts helped growers avoid losses to the pest every year until it was finally eradicated in 2016.

Frank Zalom
The European Grapevine Moth Team includes Lucia Varela, UC IPM advisor for the North Coast; Monica Cooper, UC Cooperative Extension viticulture advisor in Napa County; Walter Bentley, UC IPM entomologist emeritus; Larry Bettiga, UC Cooperative Extension advisor in Monterey County; Kent Daane, UC Cooperative Extension specialist in UC Berkeley Department of Environmental Science, Policy and Management; Rhonda Smith, UC Cooperative Extension advisor in Sonoma County; Robert Van Steenwyk,  UC Cooperative Extension specialist in UC Berkeley ESPM; Joyce Strand, UC IPM academic coordinator emeritus; and Zalom.

Goodell started his IPM career in 1981 as an area IPM specialist during a time when farmers sprayed their fields based on a calendar date. Determined to reduce the use of broad-spectrum pesticides being used while still increasing yields, Goodell worked with growers, other IPM experts and organizations including the Natural Resource Conservation Service to promote the use of scouting for pests and the reliance on thresholds and degree-day models to determine when to treat.­­­

Zalom, extension entomologist at UC Davis, also has an impressive record of furthering IPM. Zalom began in 1980 as the IPM Coordinator in California. Although he was responsible for advancing IPM in the state, Zalom championed the idea of promoting IPM on a regional and even national level. For 16 years, he co-chaired the American Public Land-grant University National IPM Committee, leading to the development of the Regional IPM Centers. Zalom believes that the science and implementation of IPM will reduce the impact of pests and pest management on agriculture and the environment.

One of Zalom's most successful projects was IPM implementation in almonds. Because of his research on navel armyworm, damage from the pest fell from 8.8 percent in 1978 to less than 1.5 percent in 1990, with a 40 percent reduction in insecticides.

The winners will receive their awards and recognition at the 9th International IPM Symposium March 19-22, 2018, in Baltimore, Md. 

From left, Bob Van Steenwyk, Lucia Varela, Rhonda Smith and Frank Zalom of the European Grapevine Moth team show in 2016 accepting a UC ANR Distinguished Service Team Award.

CAL FIRE honors Quinn-Davidson

Lenya Quinn-Davidson

Lenya Quinn-Davidson, UCCE fire advisor in Humboldt County, has been selected to receive a CAL FIRE Partnership Award.

“As one of the team members helping work towards the statewide goals for using prescribed fire, your work with CAL FIRE, local cooperators and other stakeholders has created invaluable partnerships and expanded the training opportunities that many agencies were previously unable to access,” Ken Pimlott, CAL FIRE director, wrote to Quinn-Davidson. “It is important to CAL FIRE to work collaboratively with our partners to achieve our common goals. In this instance, your cooperative approach produced results which exceeded the normal expectations. I thank you for your efforts to further the mission of CAL FIRE.”

Yana Valachovic, UCCE director and forest advisor in Humboldt and Del Norte counties, said, “This is an incredible achievement for someone early in their career and it is strong evidence of her leadership skills and all around excellence!”

Quinn-Davidson will receive the award on Jan. 8 at a ceremony at the California Highway Patrol Academy in Sacramento.  

 
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