Posts Tagged: Mary Blackburn
Woodmansee named UCCE livestock and natural resources advisor
For the past four years, Woodmansee worked as a research assistant and UC Davis student in the UC Rangelands lab to address management challenges on grazing lands.
“As an undergraduate research assistant at the Chico State Beef Unit, I discovered my passion for rangeland science and management a discipline that combines my interests in social, ecological and livestock production research,” said Woodmansee, who completed her Master of Science in agronomy at UC Davis in November.
“I am very excited to join the community of Siskiyou County and to work with ranchers and land managers to identify research priorities, develop projects and address challenges related to livestock production and natural resource management,” she said.
Woodmansee will be based in Yreka and can be reached at email@example.com.
Marandi joins Program Planning and Evaluation
UC Delivers Blog and will assist colleagues who want to contribute an impact story.
Before joining UC ANR, Marandi worked for local government and nonprofits on community wellness and food security. She learned UC Cooperative Extension was working toward the same goals. In her last position at the Center for Ecoliteracy, she managed their California Food for California Kids initiative, which works statewide to increase public schools' commitment and capacity for serving fresh and locally grown foods.
She earned a B.A. in political science from UCLA and a Master of Public Health from the University of Southern California.
Marandi is based in Oakland at UCOP and can be reached at (510) 987-0100 and firstname.lastname@example.org.
Vargas promoted to community education supervisor 1
Vargas, who holds a Master's in Public Administration and a bachelor's degree in business administration, both from California State University, Stanislaus, began working for CalFresh Healthy Living, UC in San Luis Obispo and Santa Barbara counties as a Community Education Specialist II in March 2019.
As a public health professional, she has experience coordinating and implementing programs focusing on activity promotion, healthy eating, chronic disease management, maternity management, and tobacco cessation for adults and youth.
Vargas is based in San Luis Obispo and can be reached at email@example.com.
Sutherland and almond advisors honored for IPM work
Andrew Sutherland received an award of excellence for integrated pest management practitioners at academic institutions, and the California Almond IPM Team received a team award of excellence.
The honors are awarded to people or teams based on demonstrated results in:
- Reducing human health risks
- Minimizing adverse environmental effects from pests or pest-management activities
- Improving economic returns by reducing input costs or improving product or service quality
- Documenting outcomes such as reduced pesticide use, hazard reduction, improved economic returns or positive environmental impacts
- Developing or implementing innovative strategies
- Working successfully with teams
Sutherland is being honored for his pioneering work as the first Area Urban IPM Advisor in California, a position he has served since 2012. With no prior program or predecessor to follow, he was faced with the task of serving the IPM needs of over 15 diverse stakeholder groups ranging from structural, industrial and household pest control operators to retail store staff, housing and lodging managers and childcare providers. Some of the focus areas of his program include bed bugs, cockroaches and termite remediation and reduced-risk pest management in childcare facilities and low-income multi-unit housing. One of Sutherland's notable projects was the development of a clearinghouse website for bed bug prevention and management information, serving site-specific and state-specific client groups in the Western United States.
The California Almond IPM Team, composed of UC Cooperative Extension advisors and others, is being recognized with the Award of Excellence - Team as a role model for the implementation of integrated pest management practices.
Team members are UC Cooperative Extension advisors David Haviland and Jhalendra Rijal, former Cooperative Extension advisor Emily Symmes, Brad Higbee, who retired from Paramount Farming Company, and Charles Burkes of USDA-ARS.
For more than a decade, the team conducted research on navel orangeworm, spider mites, leaffooted bugs and ants that laid the groundwork for IPM adoption in almond orchards. The team's efforts pushed mating disruption along the IPM continuum from basic to applied research, applied research to demonstration plots, demonstration plots to extension, and extension to adoption and implementation against California's key pests of almonds. The team represents a prime example of the impacts that can be achieved through multi-organizational collaborative efforts. These collaborative efforts included private farming companies, university and U.S. Department of Agriculture scientists, extension specialists, growers and their associated commodity board.
For a full list of award winners, see https://ipmsymposium.org/2021/awards.html.
Blackburn honored by Alameda County Board of Supervisors
Mary Blackburn, UC Cooperative Extension nutrition, family and consumer sciences advisor, was honored Dec. 8 by the Alameda County Board of Supervisors with a resolution for her 50-plus years of work to help older adults, pregnant teens and other vulnerable people in Alameda County improve their health.
Blackburn, who has worked for UC ANR since 1990, joined the supervisors via Zoom to accept the honor and said she hopes the recognition motivates young people to serve their communities.
Noting her career began amid the racial unrest and turbulent times of the 1960s, Alameda County Supervisor Keith Carson said, "These kinds of accomplishments were pioneering."
Drill appointed to NUEL Steering Committee
NUEL encourages work across programmatic areas to serve the diverse needs of urban communities.
“My own area of interest, from the natural resources viewpoint, is to look at and extend the ways that urban ecosystems can enhance the resilience of cities,” Drill said. “For example, on the engineering side, this can mean applying nature-based solutions, such as floodplain restoration and rain gardens, to improve water supply and quality and to reduce the impacts of flooding. It also means benefiting urban communities by making sure that they have equitable access to the physical and mental health benefits of natural areas – in other words, paying special attention in park-poor lower income areas, and working to reduce barriers to access to nature for communities of color.”
Other extension personnel may focus on nutrition, community gardening and food deserts, or the needs of urban youth for positive development opportunities.
NUEL seeks to support extension academics working in these areas by providing professional development opportunities and promoting multistate collaboration and knowledge sharing for research and extension programming.
Parker named president of National Institutes for Water Resources
Water Resources Research Institutes, including California Institute for Water Resources, across the U.S. There are 54 NIWR institutes, one in every state and the District of Columbia and the territories.
NIWR cooperates with the U.S. Geological Survey to support, coordinate and facilitate research through the annual base grants, national competitive grants, coordination grants, and in operating the NIWR-USGS Student Internship Program.
Stoddard and Daugovish receive vegetable research award
Scott Stoddard, UCCE vegetable crops farm advisor for Merced and Madera counties, and Oleg Daugovish, UCCE strawberry and vegetable crop advisor for Ventura County, were presented the Oscar Lorenz Vegetable Research Award during the Vegetable Crop Program Team meeting Dec. 11.
The UC Davis Plant Sciences Department established the Oscar Lorenz Vegetable Research Award and presents it annually to individuals contributing to vegetable research.
Stoddard, who has been with Cooperative Extension for 22 years, focuses his research program primarily on tomatoes, sweet potatoes and melons, with an emphasis on plant fertility, variety evaluation, pest management and particularly weed management.
“He is THE California sweetpotato expert, collaborating with other U.S. sweetpotato production areas on variety development and evaluation,” said Brenna Aegerter, who presented Stoddard's award. “He has also made great contributions to pest management in sweetpotato. Scott is a great colleague and researcher. He is practical, grower-oriented, hardworking and has great ideas.”
“Oleg has contributed to development of Chateau herbicide for celery and strawberry, and several herbicides in strawberry,” said Steve Fennimore, who presented Daugovish's award. “He currently is a key member of a group that is developing precision soilborne disease management strategies for strawberry and vegetable crops in rotation with strawberry. Oleg is a master of languages besides Russian and English. He has learned Spanish and I have heard several of his extension presentations in this language and he is fluent. He is engaged internationally and has done several projects in Africa and the Middle East to help poor farmers in developing countries.”
Oscar Lorenz, a UC Davis professor of vegetable crops from 1941 to 1982, is remembered as an exceptional scientist, administrator and for his dedication to the California vegetable industry.
Each Lorenz award recipient will receive a plaque and a check for $1,000.
Vollmer named UCCE nutrition, family and consumer sciences advisor
Laura Vollmer joined UC Cooperative Extension in San Mateo, San Francisco and Santa Clara counties on Sept. 8, 2020, as a nutrition, family and consumer sciences advisor.
For four years prior to becoming a UCCE advisor, Vollmer served as a policy analyst with the Nutrition Policy Institute. At NPI, she helped to provide strategic direction to the National Drinking Water Alliance, managed research, evaluation and policy advocacy efforts related to the charitable food assistance system and wrote policy briefs aimed at improving federal and state nutrition policy. She was a grant writer and institutional giving associate for City Harvest, an antihunger nonprofit in New York City, for two years.
She currently serves as a board member of Oakland-based Youth Outside, which works to ensure equitable access to the outdoors.
Vollmer is a registered dietitian and earned her Master of Public Health at UC Berkeley and Bachelor of Arts at Wesleyan University.
Vollmer is based in Half Moon Bay and can be reached at (650) 276-7429 and
NEAFCS honors Blackburn with Hall of Fame award
Mary Blackburn, UCCE nutrition, family and consumer sciences advisor for Alameda County, received the National Extension Association of Family and Consumer Sciences Hall of Fame Award on Sept. 14.
“Your dedication to NEAFCS has been exhibited through the educational resources and leadership you have provided to your community, state and across the nation throughout the years to help families improve their living conditions,” Roxie Price, NEAFCS president, wrote to Blackburn.
Blackburn, who has served with UC Cooperative Extension since 1990, is nationally renowned for her pioneering work delivering research-based nutrition and quality of life education to senior citizens, pregnant teens and other vulnerable groups. Collaborating with the UC CalFresh Healthy Living, UC program staff and UC Master Gardener volunteers, she recently launched a gardening project designed to improve the nutrition, physical activity and overall well-being of senior citizens living in affordable housing in Oakland, with special consideration for seniors with physical limitations.
“Mary Blackburn has really made a difference in the lives of Bay Area residents. Her work with local communities makes it easier for people to stay active and eat healthy food,” said Glenda Humiston, University of California vice president for agriculture and natural resources. “It's wonderful to see her receive national recognition from her peers.”
Read more about Blackburn's career at https://bit.ly/2ShbLUj.
Tulare, Kings and Alameda nutrition teams win NEAFCS awards
UC ANR was well-represented at the National Extension Association of Family and Consumer Sciences Virtual Annual Session awards Sept. 14.
Deepa Srivastava, UCCE nutrition family and consumer sciences advisor in Tulare and Kings counties, and her CalFresh Healthy Living, UC & EFNEP Team was the second-place Western Region winner of the SNAP-ED/EFNEP award. Program supervisor Teresa Rios-Spicer and nutrition educators Marina Aguilera, Alice Escalante, Grilda G. Gomez, Maria Gutierrez, Mariana Lopez, Eldon Bueno and Susan L Lafferty share in the SNAP-ED/EFNEP award.
The third-place Western Region winner of the Community Partnership award was the Alameda County Nutrition Action Partnership (CNAP). The partnership coordinates and cross-promote SNAP-Ed and other public, private, and community programs, to benefits low income and vulnerable populations. Mary Blackburn, UCCE nutrition family and consumer sciences advisor for Alameda County, has represented UCCE in CNAP since the Supplemental Nutrition Assistance Program Education (SNAP-Ed) providers organized in 2006.
UC CalFresh program supervisor Tuline Baykal, Marisa Neelon, UCCE nutrition family and consumer sciences advisor and Leah Sourbeer, nutrition program supervisor, share in the Community Partnership award.
Partners include Alameda County Area Agency on Aging, Alameda County Community Food Bank, Alameda County Nutrition Services, City Slicker Farmers, Project EAT Alameda County Office of Education, Oakland Unified School District Health Wellness and Nutrition, Alameda County Social Services Agency, All In To End Hunger, Fresh Approach, Inc., Healthy Oakland People and Environments, Mandela Marketplace, Oakland Food Policy Council, and Alameda County Women, Infant and Children.
Hawau Bojuwon joined UC ANR on March 26, 2018, as a UCCE area nutrition, family and consumer sciences advisor in Kern County.
Prior to joiningUCCE,Bojuwon was working as a regional nutrition and health education specialist and county program director at University of Missouri Extension from 2016 to 2018. In Missouri, she planned, implemented and evaluated educational programs in nutrition, health, food safety, food resources management, and physical activity promotion education to low-income audiences. From 2015 to 2016,Bojuwon was a research assistant in the Department of Communication Sciences and Disorders at University of Mississippi.
In addition to her dietetic and health promotion internships, Bojuwon worked as a clinical and outpatient dietitian where she was responsible for helping people make health-conscious decisions by selecting healthy food options, reading nutrition facts on food labels, reducing fat intake and increasing physical activity. Her work experience includes assessing clients, planning, developing and directing nutritional care activities for them, interviewing and advising clients about their diets, menu planning and development of meaningful health reports in addition to providing nutrition education.
Bojuwon earned two M.S. degrees, one in food and nutrition services and the second in health promotion, and a B.A. in biochemistry from University of Mississippi. She is a Certified Health Education Specialist.
Bojuwon is based in Bakersfield and can be reached at (661) 868-6217 and firstname.lastname@example.org.
Del Pozo-Valdivia named IPM advisor for Central Coast
Alejandro Del Pozo-Valdivia joined UCCE on March 23, 2018, as an area integrated pest management (IPM) advisor in Monterey, San Benito and Santa Cruz counties.
Prior to joining UCCE, Del Pozo-Valdivia was a post-doctoral research scholar (from August 2016 to March 2018) at North Carolina State University, where he designed, analyzed and reported research on elucidating how Bt resistance influences flight capacity in cotton bollworm and timing of insecticides in Bt cotton to control bollworm. Del Pozo-Valdivia held graduate research assistant positions at North Carolina State University (2012-July 2016) and Washington State University (2009-2011) where he planned, designed, set up and analyzed various experiments managing an invasive Hemipteran and two Noctuid species. From July 2004 to 2008, Del Pozo-Valdivia, who is fluent in Spanish, was chief of pest management at Camposol S.A. in Trujillo, Peru, where he managed weeds, diseases and arthropod pests in commercial and GAP-certified asparagus.
Del Pozo-Valdivia completed a Ph.D. in entomology from North Carolina State University, a M.S. in entomology from Washington State University, and a B.S. in agronomy from La Molina National Agrarian University, Lima, Peru.
Del Pozo-Valdivia is based in Salinas and be reached at (831) 759-7359 and email@example.com.
Michael Rethwisch rejoined UCCE on Nov. 13, 2017, as a crop production and entomology advisor for Palo Verde Valley in Riverside County. From 1999 to 2007, Rethwisch served in Palo Verde Valley as UCCE crop production advisor.
In 2007, Rethwisch moved to University of Nebraska – Lincoln to become a Cooperative Extension educator in crops and water for Butler and Polk counties. He conducted research on a wide variety of local crops, evaluating biostimulants and pesticide efficacy and resulting crop yields. He advised growers on pesticide safety, nitrogen management and water use. His applied research poster was chosen as the 2017 national champion by the National Association of County Agricultural Agents. He also coached the 2017 4-H horticulture contest national championship team.
From 1994 to 1999, Rethwisch was an extension agent for University of Arizona Cooperative Extension at the Colorado River Indian Tribes Reservation, where he assisted with 4-H events, trained 4-H members in horticulture and conducted pest-control research and field trials on cotton and alfalfa. From 1987 to 1992, Rethwisch was an IPM specialist at University of Arizona Cooperative Extension.
Rethwisch earned an M.S. in entomology and a B.S. in entomology and agronomy from the University of Nebraska – Lincoln.
Rethwisch is based in Blythe and be reached at (760) 921-5064 and firstname.lastname@example.org.
Khorsandi named ASABE 'New Face of Engineering'
Farzaneh Khorsandi, UC Cooperative Extension specialist for agricultural safety and health at UC Davis, was selected as the “New Face of Engineering” by the American Society of Agricultural and Biological Engineers.
ASABE named 13 young members to its class of 2018 "New Faces of ASABE – Professionals." From the 13 "New Faces,” Khorsandi was chosen the top honoree and represented ASABE at Engineers Week activities in Washington, D.C., in February.
Through their professional and extracurricular pursuits, New Faces of ASABE, all 35 years of age or younger, represent the best of a profession that endeavors throughout the world to improve quality of life and make sustainable use of precious natural resources.
Nominated by engineering colleagues and fellow ASABE members, the 2018 Class of New Faces of ASABE was announced Feb. 14 at the 2018 Agricultural Equipment Technology Conference in Louisville.
Larson, Barry win gold for outstanding educational material
Sheila Barry, UCCE livestock and natural resources advisor in the Bay Area, and Stephanie Larson, UCCE livestock and range management advisor in Sonoma County, won the Gold Award for Outstanding Educational Material in the Promotional Materials category from the Association of Natural Resource Extension Professionals.
Decisionmakers and the public have little knowledge of animal agriculture production or the ecosystems services provided by livestock grazing on western open space lands, according to Larson and Barry. To address the issue, they created an information campaign promoting the value of cattle grazing and ecosystem services on open space through curriculum and interpretive trail signage.
The advisors collaborated with the California Rangelands Conservation Coalition and three park districts (East Bay Regional Park Districts, Mid-Peninsula Regional Open Space District, and Sonoma County Regional Parks) to produce signage, factsheets and videos describing ecosystem services and how they relate to California rangelands. The print materials are linked at http://ucanr.edu/sites/BayAreaRangeland.
The three videos are posted on UC ANR's YouTube channel:
- Sharing open spaces with livestock https://youtu.be/Qd8LEGLDhaM
- Sharing open spaces with livestock when you have a dog https://youtu.be/zzdGnfFwmcA
- A year in the life of a cow https://youtu.be/znJbWknVXVg
Susie Kocher, UCCE forestry and natural resources advisor in the Central Sierra area, will accept the award on behalf of Larson and Barry during the awards ceremony May 2 at the ANREP conference in Biloxi, Miss.
APS honors Judelson, Subbarao and Vidalakis
Howard Judelson, professor in the Department of Plant Pathology at UC Riverside, will be named an APS fellow.
“Over his professional life of more than three decades, Judelson has made significant fundamental contributions to studies of oomycete plant pathogens, and has advanced the discipline and mission of APS,” according to the APS website.
“Judelson is recognized for his contributions towards understanding the basic biology and evolution of oomycete plant pathogens. He established the first techniques for manipulating genes in P. infestans and relatives, created genome resources, and studied cellular pathways involved in pathogenesis. Overall, Judelson made significant contribution and achievements in original research, teaching, and professional and public service.”
“Vidalakis has made outstanding contributions to regulatory plant pathology and crop security by playing a leading role in the development and implementation of regional, state, national, and international citrus regulatory protocols in collaboration with industry, scientists, research institutions and regulatory agencies. He has played a key role in the transitioning of the Central California Tristeza Eradication Agency towards the more comprehensive Citrus Pest Detection Program with emphasis on huanglongbing (HLB) diagnostics. The rapid detection and eradication of HLB infected trees in major citrus producing areas of California, such as the San Joaquin Valley, is recognized as one of the most important elements in the battle against the deadly HLB.
“Vidalakis serves on multiple statewide citrus regulatory committees and provides expertise at the highest levels of the California Department of Food and Agriculture (CDFA). One of his major regulatory contributions to California's citrus was his leading role in the development and implementation of the mandatory (SB 140) Citrus Nursery Stock Pest Cleanliness Program that protected the citrus nurseries in advance of the spread of Asian citrus psyllid (ACP) and the discovery of HLB-diseased trees in California.”
“Subbarao's seminal research contributions focus on soilborne fungal diseases affecting lettuce and other cool-season vegetable crops. His recent research has provided crucial novel insights into the biology and management of Verticillium and Sclerotinia pathogens. His work presented convincing evidence that V. dahliae strains pathogenic to lettuce were introduced into the production system via infested spinach seeds.
“Subbarao led the development of the online platform, VertShield, built to share data and diagnostic tools so that others around the world can reliably identify Verticillium pathogens and monitor their movement. Subbarao was also a co-leader in sequencing the first Verticillium genomes, which facilitated subsequent studies on genome evolution and pathogenicity mechanisms.”
Read more about the contributions of Judelson, Subbarao and Vidalakis to the science of plant pathology at https://www.apsnet.org/members/awards/Pages/2018AwardeesAnnounced.aspx.
Mary Blackburn, UCCE nutrition, family and consumer sciences advisor in Alameda County, was honored for her Alameda County Nutrition Action Partnership (CNAP) by the Harkin Institute March 21 at the Harkin on Wellness Symposium in Des Moines.
Blackburn's Alameda County Nutrition Action Partnership is one of 11 wellness programs from across the country that the Harkin Institute selected to exemplify best practices for how communities and organizations can invest in health.
The 11 wellness programs are highlighted in the first of what is planned to be an annual Harkin On Wellness (HOW) publication.
CNAP draws on the strengths of established community resources that joined together to coordinate work between USDA-funded partners and unfunded organizations in their community.
Through the partnership, CNAP is able to help implement and work with programs including Safe Routes to School, Alameda County Community Food Bank nutrition education and training, brown bag recovery for low-income seniors, Project EAT (Educate, Act, Thrive), Fresh Approach, Oakland Unified School District Health & Wellness and Nutrition Services, and Get Fresh Stay Healthy Campaign.
Fox named interim Affirmative Action Compliance and Title IX officer
In this role, Fox will be responsible for receiving reports of discrimination, harassment, sexual harassment or sexual violence. Fox can be reached at (530) 750-1343 and email@example.com.
Electronic reports of misconduct, including sexual harassment and discrimination, can also be submitted through the Office of the President's confidential hotline at (800) 403-4744, or the EthicsPoint online reporting system.
More information about prevention and reporting of discrimination, sexual violence and sexual harassment is at http://ucanr.edu/sites/DiscriminationSexual_Violence/Reporting.
Megan Marotta joined UC ANR Youth Families and Communities Statewide Program team as a program integration coordinator in July and is working with five statewide programs: Master Gardeners, Master Food Preservers, 4-H Youth Development, UC CalFresh and the Expanded Food and Nutrition Education Program (EFNEP). Her position, which is new, provides an opportunity to capitalize on the partnerships and programming that already exist in each county.
Marotta brings more than 13 years of experience building partnerships in communities, the last 7 years as a program director for afterschool and summer programs in the Bay Area. She received a BA in psychology from Pepperdine University and a master's degree in organizational leadership from Chapman University.
Marotta is based at the UC ANR building in Davis and can be reached at (530) 750-1225 and firstname.lastname@example.org.
4-H team wins national teamwork award
A multi-state group formed to study 4-H youth retention received the Excellence in Teamwork Award from the National Association of Extension 4-H Agents (NA4-HA). Kendra Lewis, 4-H academic coordinator for evaluation, and JoLynn Miller, 4-H youth development advisor for the Central Sierra Multi-county Partnership, accepted the award on Nov. 16 in Indianapolis at the NA4-HA Annual Conference.
The youth retention study is focused on understanding why youth and families join, drop out or stay in 4-H. By learning about these factors, youth recruitment and retention in 4-H can be improved. Being able to learn about these issues across states has been valuable as 4-H professionals create tools to help mitigate some of the issues learned from the study.
Since 2014, Lewis and Miller have been co-chairs of the group, which also includes UC Cooperative Extension 4-H advisors Marianne Bird, John Borba and Russell Hill, and specialist Kali Trzesniewski.
For California youth and families, the team has already created a New Family Handbook and a Project Leader Checklist to help leaders as they welcome new families. UC ANR is currently partnering with Cooperative Extension staff at University of Idaho, Rutgers University, University of Wyoming and Louisiana State University.
The team won the California 4-H Association, Western Region of the National Association of Extension 4-H Agents, and National NAE4-HA awards for Excellence in Teamwork.
Blackburn and Lagura win NEAFCS research award
At the end of the 2017 school year, 18 sites had fully implemented policies. Twelve are entering a third year and six are in the second year of implementation – two sites lost funding. Preliminary evaluations of the overall outcomes found goal achievements by all sites exceeded the total number of priority goals sites selected for the first year by a ratio of 2:1.
The award was presented at the annual NEAFCS Awards Ceremony in Omaha, Neb., on Oct. 18 and 19.
Gerry earns lifetime achievement award
Alec Gerry, UC Cooperative Extension specialist and professor in the Department of Entomology at the UC Riverside, received the 2017 Lifetime Achievement Award in Veterinary Entomology.
Gerry's outstanding contributions to animal health and productivity were recognized at the 61st Livestock Insect Workers Conference in Savannah, Ga., in June 2017. He serves as president of the Medical, Urban and Veterinary Entomology Section of the Entomological Society of America.
Last year Gerry was honored as a member of a multi-state research team for “S-1060: Fly Management in Animal Agriculture Systems and Impacts on Animal Health and Food Safety.” The 2016 Experiment Station Section Award for Excellence in Multi-State Research was given by USDA National Institute of Food and Agriculture (NIFA), Cooperative Extension System and the Association of Public and Land-Grant Universities (APLU).
To learn more about Gerry's research, visit http://veterinaryentomology.ucr.edu.
Last year, the 4-H Youth Development Program and UC Master Gardener Program successfully participated in #GivingTuesday campaigns.
“Our goal for 4-H was to raise $10,000 and we exceeded our goal with donations totaling over $13,000,” said Andrea Ambrose, acting director of Development Services. 4-H programs in 17 counties participated. In Placer County, the robotics team got their friends and family involved to promote #4HGivingConfidence on social media, leading Placer County to collect the largest amount for the 4-H Youth Development Program.
Although not as widely recognized as the shopping events Black Friday and Cyber Monday, #GivingTuesday appeals to people swept up in the spirit of giving at the end of the year.
“#GivingTuesday is a wonderful opportunity for all ANR programs to augment their funding with private donations,” said Ambrose.
A website is being created with links to all of ANR's programs, Research and Extension Centers and extension offices. Donors will be invited to designate the program or location to which they wish to donate. The URL for the #GivingTuesday website will be announced in ANR Update soon.
ANR will provide a toolkit for county offices and programs to participate. It will include:
- A customizable letter to send to stakeholders
- Templates for “unselfies.” Donors may take photos of themselves holding an unselfie sign and share on social media how they are giving.
- Sample tweets and social media posts
- Sample thank you note