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  • tester

    Jan 15, 2021

    tester 1pm 1/15

    By Bruce Lidl
    Author - IT Communications Specialist
  • Notification test October 15

    Oct 15, 2020

    New post, going out at 10am.

    By Bruce Lidl
    Author - IT Communications Specialist
  • Notification test October 14

    Oct 14, 2020

    Published October 14 9:10am.

    By Bruce Lidl
    Author - IT Communications Specialist
  • Tagging Test

    Sep 9, 2020

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    By Bruce Lidl
    Author - IT Communications Specialist
Blog One
  • Communicating about climate crisis and other scientific issues requires more than facts

    May 11, 2021

    New book offers advice for discussing misconceptions and oversimplifications

    Research can inform people to take appropriate action to solve problems, but effectively communicating is key. Faith Kearns, who works on emotional and contentious water-related issues such as climate change, drought and wildfire, has learned firsthand that the way scientists communicate can deeply affect people and communities.

    Kearns, an academic coordinator for the California Institute for Water Resources at University of California Agriculture and Natural Resources, has written about what she has learned in 25 years of practice in a new book, Getting to the Heart of Science Communication: A Guide to Effective Engagementfrom Island Press. The book includes on-the-ground experiences of many science communicators, including those working in Cooperative Extension.

    “The book offers an on-the-ground perspective on communicating emotional and contentious topics and is filled with concrete examples from practitioners, which is different from many science communication books written by journalists or researchers,” Kearns said. “It is centered around practical tools like relating, listening, working with conflict, and understanding trauma, all with an eye toward equity and justice.”

    Among the many issues addressed in the book – ranging from food security to disasters – climate change is one of the biggest. Meteorologist and climate journalist Eric Holthaus notes in the foreword that giving people scientific facts isn't convincing many people that there is a climate crisis, much less solving the climate emergency. “This crisis is getting worse not because of a deficit of information, after all, but because of a deficit of action,” writes Holthaus.

    Grist journalist Kate Yoder wrote, “For a long time, scientists have relied on a ‘deficit' model of communication. The idea is that if people are given enough facts and data about, say, climate change, then they'd accept the science— in a logical, rational way — and decide to take action. This idea isn't necessarily wrong, but it ignores the messiness of the world and the role that emotions play in guiding decisions.”

    Kearns begins the book with a personal anecdote that changed the way she thought about science communication. After she and her colleagues gave a presentation on wildfire preparation to residents in Mendocino County, an emotional audience member explained to Kearns that he had labored to keep a recent wildfire from consuming his property and the way the researchers had presented their information without attention to the fact that a fire had just burned through the area had been re-traumatizing.

    “Many communicators, including myself, have neglected other pieces of communicating that don't have to do with providing information,” Kearns said. “It's so important to know who you are in conversation with and what they've been through. Their history, communities, and personal experiences impact how they will receive scientific information. One of the most important skills you can have as a science communicator is to be able to listen well.”

    Jonathan Wai reviewed Kearns' book in Science. He wrote: “The book offers a view from the front lines of science communication, profiling practitioners who explain their journeys and share stories of relationship building and community engagement. Framing herself as a scientist turned science communicator, Kearns describe her vision for the future of the field, one in which relational communication is fundamental.”

    Kearns acknowledges in the preface that a single book cannot be all things to all people. “My hope is that I can fairly treat the argument that emotion, conflict, and power struggles are already present in science communication and engagement work and that ignoring them is counterproductive,” she wrote.

    Getting to the Heart of Science Communication is written for science communicators and scientists working at research institutions, government agencies, consulting firms or nonprofit organizations. In addition, it will be of interest to those working with scientists including journalists and decision-makers. People interested in science will also find much to consider in this updated view of the science communication landscape. 

    The 280-page paperback is published by Island Press and can be ordered for $30 (use code HEART for a publisher discount) at https://islandpress.org/books/getting-heart-science-communication and wherever books are sold.

    For more about science communication, see Kearns' blog at https://faithkearns.substack.com.


    By Pamela Kan-Rice
    Author - Assistant Director, News and Information Outreach
  • Take a virtual tour of the 9 RECs

    Apr 30, 2021
    REC virtual tour

    UC ANR operates nine Research and Extension Centers (RECs), each location representing a unique climatic zone of the state. Extending from the Oregon border in the north, through the Sierra Foothills and Central Valley, along the Pacific Coast and south to the Mexico border, the REC System covers rich and unique resources connecting research and extension activities to regional challenges and issues. Now you can tour all of them without leaving your desk.

    A virtual tour of UC ANR's nine research and extension centers is posted online at https://storymaps.arcgis.com/stories/3eac885337854895bd7039d7d4a131f1.

    “The new REC tour was made to showcase a taste of the research and extension that goes on within the UC ANR REC System,” said Kathy Eftekhari, chief of staff to the vice president. “It was developed for general distribution to possible new partners across UC, CSUs, other research and Extension institutions across the country, private industry, state and local agencies, etc. 

    Employees are encouraged to view the tour and share it with interested stakeholders.

    “Many people even within ANR are not fully aware of what goes on at each REC,” Eftekhari said.


    By Pamela Kan-Rice
    Author - Assistant Director, News and Information Outreach
  • Names in the News

    Apr 30, 2021

    Martinez joins UCCE in Kings County

    Vanessa Martinez joined the CalFresh Healthy Living, UCCE Kings County team as a nutrition educator on March 1. In this position, she hopes to bring success to the program and motivate individuals to make positive changes and create a healthier lifestyle by making good nutrition choices.

    In her free time, Martinez loves to take hikes with beautiful sceneries, preferably with a view of the ocean. She also loves to spontaneously take trips and be able to cross off places off of her travel bucket list.

    With a bachelor's in psychology, in the near future Martinez hopes to continue her education in graduate school to enhance learning and skills needed to dedicate the best of herself to her career with CalFresh Healthy Living, UC in Kings County. Martinez can be reached at vammartinez@ucanr.edu

    Purdy joins UCCE in Shasta County

    Margaret Purdy joined CalFresh Healthy Living, UCCE Shasta Cluster as an administrative assistant on March 22. She recently relocated from the Bay Area, where she had over 13 years of experience working in nonprofit and theatre arts administration.

    Purdy brings a combined background in customer service, database management, digital and arts marketing and communications, and radio production and promotions. She has been a volunteer staff member at KFJC 89.7 FM in Los Altos Hills since 2006, where she won a College Radio Award for Outstanding Spot Production in 2011.

    Purdy earned a Bachelor of Arts in theatre from Humboldt State in 2004, and an Associate of Arts in radio production from Foothill College in 2012.

    She will be based in the nutrition education program building in Redding and can be reached at mpurdy@ucanr.edu and (530) 224-4301.

    Spalding joins KARE as ag supervisor II

    Dan Spalding joined the Kearney Agricultural Research and Extension Center staff as an agricultural supervisor II on March 22.

    Previously, Spalding worked as a field scout in row crops and as a pest control adviser in fruits and nuts. More recently, he worked as a farm supervisor for Wonderful Citrus and Sun Pacific Farming. 

    Spalding's family roots run deep in agriculture. He grew up working on his family's farm and studied agriculture from high school through college, earning an A.S. in Plant Science from College of the Sequoias in Visalia and a B.S. in fruit science at Cal Poly, San Luis Obispo.     

    Spalding is based at KARE and can be reached at dspalding@ucanr.edu.

    Callahan named SAREP agritourism coordinator 

    Rachael Callahan joined the UC Sustainable Agriculture Research and Education Program SAREP team as the statewide agritourism coordinator on March 29. She has devoted her career to strengthening vibrant and sustainable food systems.

    Over the past 10 years, Callahan has worked for nonprofit organizations promoting urban farming and food security in Washington, D.C., building a robust local food system on the island of Nantucket, Mass., and showcasing sustainable agroforestry techniques in southern Belize. In each of these settings, she has seen the power of agritourism to provide resiliency to farmers, inspire and educate the public, and connect the community. 

    Callahan holds a bachelor's degree in international affairs from the University of Georgia, a master's degree in global environmental policy from American University, and certificates in agroecology, permaculture design, and urban agriculture.

    She is eager to connect with, learn from, and share ideas with California farmers and ranchers. Callahan is based at the UC ANR building in Davis and can be reached at rmcallahan@ucanr.edu.

    King joins UC ANR as senior artist

    Avery King joined UC ANR as senior artist on April 5. He brings 16 years of graphic design experience. Most recently, he was the graphic designer for Mariani Packing Co. in Vacaville, where he managed their package design and marketing materials.

    Throughout his career, King has engaged in design projects tailored to a wide array of audiences, ranging from home appliance companies and electronics to dried fruit consumers. He has also supported several nonprofit organizations with his design skills.

    Avery earned a Bachelor of Arts in political science at UC Berkeley. He will be based in the UC ANR building in Davis and can be reached at awking@ucanr.edu.

    Quinn-Davidson honored with ANREP Early Career Award

    Lenya Quinn-Davidson, UCCE area fire advisor for Humboldt, Siskiyou, Trinity and Mendocino counties, received the Association of Natural Resource Extension Professionals' Early Career Award on May 26, during the virtual ANREP 2021 Conference.

    In presenting the award, ANREP stated “Quinn-Davidson has shown outstanding leadership in advancing the practice of prescribed fire in her region, California, and across the nation. As the first fire advisor for the University of California Cooperative Extension, she has kickstarted the practices of prescribed fire on private land in California by organizing workshops, the Northern California Prescribed Fire Council, training exchanges, and the first prescribed burn association in the West. She developed the first women's training exchange to increase female leadership in wildland fire and continues to coach organizers nationwide. She co-founded the Humboldt County Prescribed Burn Association, which helps landowners build skills in burn plan development, permitting and implementation. She influenced state policy by helping craft successful legislation and joining CALFIRE's cadre of experts developing the California Certified Burn Boss program. Her success has been demonstrated by adoption and dissemination of practiced and extension methods she pioneered throughout California and the West.”



    By Pamela Kan-Rice
    Author - Assistant Director, News and Information Outreach
  • Virtual CARET visits with congressional staff productive

    Apr 30, 2021

    Vice President Glenda Humiston led a delegation representing California to the virtual annual joint meeting of the Council for Agricultural Research, Extension and Teaching (CARET) and the Administrative Heads Section (AHS) of the Association of Public and Land-grant Universities, March 1-4.

    Over a series of Zoom calls, CARET delegates met with California's Congress members to discuss the specific impacts of UC Agriculture and Natural Resources in their districts and the importance of strong federal funding to support the programs, including Cooperative Extension, 4-H Youth Development, nutrition education, and the research and extension centers. 

    “CARET was our last in-person meeting in 2020 so we weren't sure what to expect with virtual visits in 2021, but they were even more productive than in years past,” said Anne Megaro, UC ANR director of government and community relations.

    “We had more time with congressional staffers and members in each meeting and our conversations were more detailed and thoughtful. Congress is working hard to meet the needs of their constituents and they were very interested to hear about UC's work in wildfire and everything we've been doing to support communities through COVID, particularly with our communities of color and those where English is a second language.”

    Collectively, the group visited 22 congressional offices, including meeting with members Jim Costa, Jimmy Panetta and Ami Bera.

    CARET delegates – new delegate Ishmael (Ish) Herrera of California Forward, San Diego County nurseryman Mike Mellano, Humboldt County rancher Dina Moore, and Environmental Solutions Group managing partner Jean-Mari Peltier – explained how their businesses and industries have benefited from UC ANR research and extension. Bill Frost, former UC ANR associate vice president and UCCE advisor emeritus, also served as a CARET delegate.

    UCCE forest and natural resources advisor Ryan Tompkins, UC Master Gardener Program Director Missy Gable, and UCCE County Director for Fresno, Tulare, Kings and Madera counties, Karmjot Randhawa, were the UC ANR academics and staff who described how their work and programs impacted members' districts over the past year. COVID-19 was a strong theme, as well as wildfire and forest management.

    Building on the success of the virtual CARET visits, Megaro arranged a few more meetings for UC ANR academics and congressional staffers over Zoom.


    By Pamela Kan-Rice
    Author - Assistant Director, News and Information Outreach
  • Celebrate Asian Pacific Heritage Month in May

    Apr 30, 2021
    FB graphic - Asian Pacific Heritage Month Events

    Everyone in the UC ANR community is invited to join virtual events to learn, share, support and celebrate Asian Pacific Heritage Month every Tuesday in May from 3 to 4 p.m.

    • May 4 - The Asian Pacific Identity: Experiences and Stories
    • May 11 - Asian Pacific Farmers in California: Past and Present
    • May 18 - Violence in Asian Pacific Communities: Exclusion, Internment and Hate Crimes
    • May 25 - Supporting Our Friends and Colleagues: Bystander Intervention Training

    The weekly events will begin May 4 with a discussion of who is included and what is meant by the terms Asian, Asian American and Pacific Islander. Surendra Dara will describe his immigration experience and Soo-Young Chin, a cultural consultant and ethnographer from Ethnoworks will present.

    On May 11, we'll hear perspectives from Asian Americans involved in agriculture, starting with a video about Koda Farms and how this Japanese-American family continues to farm since starting to grow rice in 1928. Kellee Matsushita-Tseng will talk about her work with Second Generation Seeds, representation in Extension, and the current acts of hate. UC ANR's very own Sua Vang, Expanded Food and Nutrition Education Program (EFNEP) community health specialist, will talk about her experience farming and continuing connections with Southeast Asian farmers in Fresno County. 

    On May 18, we will review some history of violence and discrimination against Asians and Asian Americans in the U.S., then May Lin, postdoctoral fellow at the Interdisciplinary Research Institute for the Study of (in)Equality at the University of Denver, will encourage participants to think beyond the framing of individual hate crimes and more towards community approaches – such as the Black-Asian solidarity efforts in Oakland – to dismantle systemic violence.

    On May 25, Advancing Justice Chicago, in partnership with Hollaback! and CAIR-Chicago, will give us a crash course in how to de-escalate harassment and support people who are targets of harassment and violence.

    All of the sessions are scheduled for an hour, but speakers will remain online beyond 4 p.m. if needed to answer questions and allow for extended discussion. 

    Register at http://ucanr.edu/aphm2021. 

    The image for UC ANR's Asian Pacific Heritage Month was designed by Surendra Dara, UC Cooperative Extension entomology and biologicals advisor in San Luis Obispo, Santa Barbara and Ventura counties.

    The font and colors are representative of Asian Pacific heritage. The cherry blossoms represent spring, new life and vibrancy. The lanterns symbolize light, and light represents knowledge, wisdom and education. Lanterns representing the cultures of China, Japan, Korea, Malaysia, Sri Lanka, India and Thailand are included. The shapes and colors of the lanterns are different, but the lanterns all serve the same purpose: to shine light. For UC ANR, the cherry branch represents our role in food production and natural resources while the lanterns represent our role in outreach.

    Your APHM planning team:

    Apurba Barman

    Sibani Bose

    Surendra Dara

    Charles Go

    Greg Ira

    Pam Kan-Rice

    Janice Kao

    Dohee Kim

    Vikram Koundinya

    Elaine Lander

    Tunyalee Martin

    Yu Meng

    Stephanie Parreira

    Devii Rao

    Marisa Tsai

    Sua Vang

    Laura Vollmer

    By Pamela Kan-Rice
    Author - Assistant Director, News and Information Outreach
Blog Two