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Nutrient Management Research Database
General Information
Research Title
Local Diffusion Networks Act as Pathways to Sustainable Agriculture in the Sacramento River Valley
Research Specifications
Crop:
Soil Type:
County, State: (Butte, Colusa, Contra Costa, Glenn, Sacramento, Shasta, Siskiyou, Solano, Sutter, Tehama, Yolo), California
Year: 2007
Authors
Mark Lubell and Allan Fulton
Summary/Abstract from Original Source
Greater sustainability is one of the main goals of agricultural and natural resource policy in California and worldwide. “Diffusion networks,” which consist mainly of connections among producers, local outreach and education agencies and agricultural organizations, provide critical pathways for achieving sustainability. We analyzed the role of diffusion networks in the context of agricultural water-quality management in the Sacramento River Valley. Data from a survey of more than 1,200 agricultural producers demonstrates the role of diffusion networks in increasing satisfaction with environmental policies, participation in water-quality management programs and the implementation of sustainable agricultural practices.
Research Highlights
Design and Methods
Diffusion networks consist of formal and informal communications between producers and local agricultural agencies both public and private. These networks aid in informing growers of sustainable practices.
This paper investigated the effectiveness of local diffusion networks in informing growers of sustainable water quality management practices.
Results
Diffusion networks were found to be more trustworthy sources of information when compared to regulatory agencies.
The implementation of local diffusion networks helped facilitate growers' adoption of sustainable water quality management practices.
Additional Information
Tags (links to other subject matter in database)
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