- Author: Pamela Kan-Rice
Krkich joined ANR as executive director for Development Services in 2017 after building a 30-year career raising funds, executing strategic planning, and managing teams in the nonprofit sector.
She brought to ANR her passion for fundraising as a partnership, constantly seeking ways to grow fundraising revenue, improve processes and bring new donors to UC ANR.
“Lorna has had such a huge impact in her time with us and I will miss working with her,” said Glenda Humiston, vice president.
Under Krkich's leadership, Development Services has added 1,000 new donors per year, increased the number of endowments, boosted the payout to ANR programs by almost $1 million, and enhanced the donor experience through improved gift platforms and increased stewardship. She put ANR on a path to reach its $30 million strategic plan goal. Most notably, Krkich has worked to build trust, transparency, and a culture of philanthropy throughout UC ANR to benefit programs and research.
Emily Delk, director of annual giving, credits Krkich with encouraging and inspiring her colleagues. “Anyone who worked with Lorna will miss her can-do attitude and sense of humor. Who else would dress up as a giant pink unicorn at the Halloween party? She inspired our team and colleagues to challenge norms and approach our work with tenacity and resiliency.”
With Krkich's departure, Kathy Eftekari, chief of staff to the vice president, will oversee the Development Services team while recruitment is underway to fill the executive director position.
I am pleased to announce that we will be joined by a new colleague, Lorna Krkich, who has accepted the position of UC ANR Executive Director of Development Services. She will begin the position on Dec. 29.
Lorna brings a wealth of experience in income development, relationship building and strategic planning for future growth and sustainability. She has deep roots in California and is an alumna of UC Santa Cruz.
Working with The Salvation Army, Lorna developed funding opportunities, and trained and managed major gift officers across four states. Her program, in which she achieved well over annual goals and initiated a lapsed-donor process, resulted in 60 percent growth across the territory. During her time with the American Lung Association, she worked with staff and volunteers to build community presence and implement new fundraising initiatives in mid-level and major giving, increasing corporate donations by 900 percent in three years.
We are very excited to have Lorna working with us to grow our UC ANR programs, rebuild our academic footprint and improve our research infrastructure. Please join me in congratulating and supporting Lorna in her new appointment.
Glenda Humiston
Vice President