- Author: latinpost.com by Staff writer
A national study was recently conducted and delved into the health patterns and attitudes of young Hispanic adults, or more specifically, millennials. The results showed that there are huge differences in the way Latinos born in the United States perceive health, compared to their counterparts born abroad.
Houston Chronicle wrote that the new study, dubbed “The Hispanic Millennial Study,” was unveiled in Houston, which cited several differences between Latinos born in the U.S. and those born abroad. For example, Latinos living in the U.S. had described health as a state of happiness, while the foreign-born Latinos defined the term as the absence of illness.
Hispanic millennials are the second largest Hispanic...
Supermarkets setting their long-term strategies should do so with eyes trained on Hispanic millennials – because they're projected to be the fastest-growing and most influential population group in the United States.
Indeed, Facts, Figures & The Future (F3) anticipates a food future led by this sector whose members are more optimistic foodies than whites and could well become the next generation of food brand and food retail innovators. Hispanic millennials might be especially motivated to fill a gap if today's mainstream supermarkets fail to satisfy their distinct food, beverage and alcohol preferences or respect the roles of food in their culture.
The nation's 83.1 million millennials are...
- Author: RetailCustomerExperience.com
A survey by the Integer Group found that 16 percent of Hispanic shoppers are using their mobile devices to make purchases, compared to 12 percent of general market shoppers.
Additional findings on Hispanic shoppers from The Checkout:
Hispanics place greater emphasis on their personal networks, with 40 percent saying recommendations from their friends and family influence their shopping list compared to 29 percent of the general market.
Hispanic shoppers are more experiential, with 25 percent of...