Increasing participation in school meal programs can improve dietary quality and reduce nutrition insecurity. School food service directors have indicated an urgent need for marketing materials encouraging school meal participation. Nutrition Policy Institute will partner with Anna Grummon of Stanford University to develop and evaluate a marketing campaign to increase school meal participation. The evaluation will help to determine the school meal messaging that most resonates with parents. The two-year project, “Developing and evaluating a marketing campaign to increase school-meal participation to improve children's dietary quality and reduce food insecurity,” was funded by the Robert Wood Johnson Foundation's Healthy Eating Research program. The project started in November 2023 and includes NPI's Christina Hecht, Ken Hecht and Reka Vasicsek.
- Author: Brianna Aguayo Villalon
- Editor: Monica Daniela Zuercher
- Editor: Wendi Gosliner
- Editor: Lorrene D Ritchie
School meals have been shown to be the healthiest source of food for US students on average and have been associated with multiple benefits to students. However, not all students eat school meals, even if they are eligible for free or reduced-price meals based on their family income. This study examined the association between parent perspectives about school meals and student meal participation during the school year 2021-22 in the context of the California Universal School Meals policy. NPI researchers surveyed 1,110 parents of California K-12 students and identified three groups of parental perceptions: positive perceptions (e.g. liking school meals and thinking that they are tasty and healthy), perceived benefits to families (e.g. school meals save families money, time, and stress), and negative perceptions (e.g. concerns about the amount of sugar in school meals and stigma). More positive parental perceptions about school meals and their benefits to families were associated with greater student meal participation, while more negative parental perceptions were associated with reduced student participation in school meals. Overall, study results emphasize that parent perceptions of school meals may affect student participation in school meal programs and that effective communication with parents to ensure parents are familiar with the healthfulness and quality of school meals may be critical for increasing meal participation rates. A podcast interview with researcher Monica Zuercher and a press release were published in the Journal of Nutrition Education and Behavior, further explaining the research study findings. The research study was led by NPI researchers Monica Zuercher, Christina Hecht, Kenneth Hecht, Dania Orta-Aleman, Anisha Patel, Lorrene Ritchie, and Wendi Gosliner, as well as researchers Juliana Cohen, Deborah Olarte, and Leah Chapman with Merrimack College, Margaret Read with Partnership for a Healthier America, and Marlene Schwartz with the University of Connecticut.
The Nutrition Policy Institute, founded in 2014, is celebrating ten years of high-impact research. A new video in Spanish highlight's NPI's accomplishments and contributions to public health in California related to universal school meals, improving the federal Special Supplemental Nutrition Program for Women, Infants and Children (commonly known as WIC), provide fresh food in correctional facilities, improving quality and access to drinking water in schools and child care, and promoting access to fresh produce for families in need by promoting CalFresh (nationally known as SNAP) benefit use at farmers Markets. The video also highlight's the NPI Student Fellowship which aims to foster diversity in the next generation of public health nutrition leaders. The Spanish video description is below:
UC ANR y NPI Celebran una década de impacto en la comunidad
Únete a nosotros para celebrar una década de logros del Instituto de Políticas de Nutrición (NPI). Descubre cómo nuestras iniciativas han transformado la salud pública en California:
- Comidas Escolares para Todos: Asegurando que cada niño tenga acceso a comidas nutritivas en la escuela.
- Mejoras al Programa WIC: Optimizando el apoyo nutricional para mujeres y niños de bajos ingresos.
- De la Granja a las Correccionales: Proporcionando alimentos frescos en instalaciones correccionales.
- Beca Estudiantil NPI: Fomentando la próxima generación de líderes en nutrición pública.
- Agua Potable en Escuelas: Garantizando la calidad del agua para una mejor salud infantil.
- Beneficios de CalFresh en Mercados de Agricultores: Promoviendo el acceso a productos frescos para familias necesitadas.
Tu apoyo es fundamental para continuar nuestra misión. Contribuye hoy y ayúdanos a seguir mejorando la nutrición en California.
The video, developed by the University of California, Agriculture and Natural Resource's News and Outreach in Spanish, and a complementary news story, "Instituto de Políticas de Nutrición: 10 años de hacer que las opciones saludables sean más accesibles para todos," are available online.
Elsa Esparza joined the Nutrition Policy Institute at the University of California, Agriculture and Natural Resources on March 18, 2024 as a part-time project policy analyst. Elsa is a registered dietitian and received her master's degree in public health from the UC Berkeley School of Public Health. She previously worked with NPI in 2019 as a UC Global Food Initiative graduate student fellow. In addition to her current role at NPI, Elsa serves as the program director for the new Dietetic Internship at the UC Berkeley School of Public Health. Elsa is eager to contribute to research that will inform policies aimed at eliminating health disparities, especially among early childhood populations. She is also passionate about mentoring students who aspire to pursue careers in public health nutrition. Elsa has worked in many settings where public health nutrition is at the forefront, ranging from a federally qualified health center, an anti-hunger advocacy non-profit, a research institution, a family foundation, and now at the University of California. In her role at NPI, Elsa will serve as a co-project manager for the California School Meals for All evaluation.
The Nutrition Policy Institute was established 10 years ago to address the growing nutrition problems in the U.S., where 1 in 6 families lack consistent access to food and more suffer from a nutrition-related chronic condition than do not. Our talented team remains steadfast in our vision to ensure access to nutritious food, beverages and opportunities for physical activity for all through conducting and translating policy-relevant research. To mark our 10-year anniversary, we'd like to share some of our key achievements.
- School Meals for All - We have been dedicated to evaluating the impacts of every child, regardless of their background, having access to nutritious meals at school. Our efforts have helped to establish comprehensive school meal programs in our state. California became the first state in the nation to adopt school breakfast and lunch at no charge, providing access to better nutrition for over 6 million K-12 students annually.
- Enhancements to the WIC Program - We have worked to improve the accessibility and effectiveness of the Special Supplemental Nutrition Program for Women, Infants, and Children which provides food and nutrition counseling for low income pregnant women and children. By streamlining processes and expanding outreach, WIC services have improved. Over one million women and children receive WIC benefits annually in California – reaching nearly half of all children born in the state.
- Farm to Corrections Program - One of our innovative initiatives, involving the Farm to Corrections Program, connects correctional facilities with local farms, thus promoting more fresh fruits and vegetables for incarcerated individuals while supporting local agriculture. Within the next 2 years, all 33 of California's adult facilities will be enrolled in the Farm to Corrections Program.
We couldn't have achieved all this without our dedicated team, collaborators and funders. Special thanks also go to our past and current students, whose passion for positive change fuels our work. To continue this legacy, we established the NPI Student Fellowship in 2019 to increase diversity in the public health nutrition workforce and to honor our founding co-director, Pat Crawford. As we celebrate our 10th anniversary, we are pleased to announce a matching gift of up to $10,000 to support the NPI Student Fellowship. Any donation made between May and June 2024 will be doubled. A gift of any size will be appreciated and you can make your gift online. Your contribution will empower the next generation of nutrition research to policy leaders to continue our work toward healthier, more equitable communities. Read more about our impact over the last 10 years in this UC ANR news story—also available in Spanish—written by Mike Hsu. Watch this video in English or Spanish to learn about the history of the Fellowship and hear from students about their experiences.