Both in-person and online nutrition education are effective for teaching WIC participants

Dec 10, 2015

The flexibility and convenience of online learning doesn't diminish the effectiveness of training for families receiving nutrition education from the federal WIC program, according to new research by UC Agriculture and Natural Resources nutrition scientists that was published in the December issue of Journal of the Academy of Nutrition and Dietetics.

Established in 1974, the Special Supplemental Nutrition Program for Women, Infants and Children (WIC) is the only federal nutrition program that provides education and counseling to recipients who receive assistance to buy nutritious foods. Depending on the learning style and time restraints of the recipients, however, staying at the WIC center for training and counseling can be a barrier for participation.

The researchers, who are part of UC ANR's Nutrition Policy Institute (NPI), showed that lessons about the importance of eating a healthful breakfast everyday were as effective when presented in person as they were when the participant completed the class on a smart phone, tablet or computer.

“Access to the Internet has rapidly increased in the United States,” said Lauren Au, NPI assistant researcher and lead author of the research article. “To our knowledge, however, the effectiveness of online vs. traditional classes in delivering nutrition education in WIC has never before been studied in a randomized trial.”

The researchers selected breakfast as the lesson topic because it had not been taught before as part of WIC nutrition education even though there is ample evidence to show that regularly eating breakfast is associated with a higher quality diet and decreased risk for obesity.

During the online and classroom training, participants learned why skipping breakfast can lead to poorer health for children and adults and how WIC foods – such as fruit, vegetables, milk, and whole grain cereals– can be used to make healthy breakfasts. Each of the participants was asked to set personal goals for eating healthy breakfasts and making sure their children did as well.

Before the classes began, the participants took a pretest to gauge their knowledge on the topic, and immediately after the class, the test was administered again. Two to four months later, follow up assessments were made to determine whether the participants breakfast behavior had changed and whether they remembered important facts from the training.

“All the participants increased and retained knowledge about how much juice WIC recommends per day – no more than half a cup – and how much sugar per serving of cereal is recommended – no more than 6 grams,” Au said.

Au said the researchers were pleased to confirm that online education is an effective supplement to in-person training.

“Both education types have advantages and disadvantages,” she said. “There's group peer support in the in-person education, and that can be a very powerful motivator.  WIC appointments can be faster with online education, which can provide more flexibility and convenience. Both of these education approaches are incredibly beneficial for promoting healthy dietary behavior in WIC participants.”

A six-minute interview with Au about the research project may be viewed online.

An initiative to maintain and enhance healthy families and communities is part of the UC Division of Agriculture and Natural Resources Strategic Vision 2025.


By Jeannette E. Warnert
Author - Communications Specialist