Buying Local Produce

When you purchase local foods, you enjoy some of the freshest, best-tasting foods available. Buying directly from the producer also gives you the chance to meet and get to know them, and learn about how your food is grown. Plus, when you buy locally, you support the local economy and keep land in agriculture. So what are you waiting for? Get out there and Taste the Difference!

Top Reasons to Buy Local

Freshness
Locally-grown produce is usually harvested within 24 hours of being purchased by the consumer.
Nutrition
Produce can also dramatically lose its nutritional qualities as time passes after harvest. Because locally-grown produce is freshest, it is more nutritionally complete.
Value
Locally-grown foods are often less expensive than those produced farther away. Local foods don't have to be shipped over long distances, and buying directly from the farmer means there is no "middle man" to add to the price. Watch for especially big savings on in-season foods — when everyone at the farmer's market is selling a particular crop, like tomatoes or cherries, prices are more competitive.
Variety
Producing food locally allows farmers to choose varieties that are unique to the climate where they are grown. Farmers can raise and sell wonderful unusual varieties you will never find on supermarket shelves.
Energy Conservation
Buying locally-grown foods decreases dependence on petroleum, a non-renewable energy source. One fifth of all petroleum now used in the United States is used in agriculture.
Support Your Local Community
Buying locally-grown food supports your local economy. It helps keep farmers in business, and your money stays close to home.

University of California
Cooperative Extension
Placer County
11477 E Avenue
Auburn, CA 95603
(530) 889-7350

Dan Macon
County Director