A new research brief developed by the Nutrition Policy Institute presents findings from an evaluation that examines how changing the maximum dollar-for-dollar match incentive levels offered to CalFresh participants at farmers markets impacted markets sales revenues. The California Nutrition Incentive Program (GusNIP in California) provides CalFresh shoppers with a dollar-for-dollar match when purchasing California-grown produce at participating markets. In response to the COVID-19 pandemic, the California Department of Food and Agriculture acquired funds to temporarily increase the maximum incentive from $10 to $15 at a sample of farmers markets. NPI researchers evaluated farmers market sales revenue data to compare the amounts of monthly CNIP and CalFresh dollars distributed and redeemed between markets where the CNIP maximum incentive level increased and those that didn't. The increases were temporary, occurring from September 1, 2021 to March 31, 2022, allowing researchers to examine trends when the markets increased the incentive and when the incentive returned to its original value. The evaluation found that increasing the maximum CNIP incentive level led to statistically significant increases in the dollar amounts of CNIP and CalFresh that were distributed at farmers markets. However, it did not find statistically significant effects on the amounts of CNIP or CalFresh that were redeemed at markets. Reducing the maximum CNIP incentive level led to a statistically significant reduction in the trend of amount of CNIP redeemed per month.
A new research brief developed by the Nutrition Policy Institute details findings from an evaluation of the California Nutrition Incentive Program, a program that provides CalFresh shoppers with a dollar-for-dollar match when purchasing California-grown produce at participating farmers markets and other retail outlets. In this evaluation, NPI researchers conducted surveys and interviews with a convenience sample of CalFresh shoppers and food store managers. Overall, CalFresh shoppers reported overwhelmingly positive experiences using CNIP and store managers also found the program to be beneficial. While the results showed that CNIP utilization did not have statistically significant impacts on quantitative measures of shoppers' produce intake or food security, shoppers did report that CNIP influenced the kinds of fruits and vegetables they bought and also attributed being able to buy more fruits and vegetables to this program. CalFresh shoppers wanted CNIP to continue and supported it expanding to other retail outlets.
A new research brief developed by the Nutrition Policy Institute details findings from an evaluation of the California Nutrition Incentive Program, a program that provides CalFresh shoppers with a dollar-for-dollar match when purchasing California-grown produce at participating farmers markets and other retail outlets. In this evaluation, NPI researchers conducted surveys and interviews with a convenience sample of CalFresh shoppers and food store managers. Overall, CalFresh shoppers reported overwhelmingly positive experiences using CNIP and store managers also found the program to be beneficial. While the results showed that CNIP utilization did not have statistically significant impacts on quantitative measures of shoppers' produce intake or food security, shoppers did report that CNIP influenced the kinds of fruits and vegetables they bought and also attributed being able to buy more fruits and vegetables to this program. CalFresh shoppers wanted CNIP to continue and supported it expanding to other retail outlets.
The California Nutrition Incentive Program provides CalFresh—known as the Supplemental Nutrition Assistance Program nationally—participants monetary incentives for the purchase of California grown fruits and vegetables at Certified Farmers Markets and small businesses. Nutrition Policy Institute was recently awarded a contract to determine how CNIP benefits can be equitably distributed in communities where participating retailers operate and to understand the impact of CNIP participation on participants' produce purchases, produce intake, and food and nutrition security. The 27-month project started on January 1, 2023, and includes NPI's Wendi Gosliner as Principal Investigator, Sridharshi Hewawitharana as project manager, and Samantha Sam-Chen as data collection manager. The team has conducted previous evaluations of CNIP, showing its promising associations with decreased participant food insecurity as well as highlighting participants' fondness and appreciation for the program and their perceptions that it increases the quantity and variety of California-grown fruits and vegetables they consume. This project is funded by a contract with the California Department of Food and Agriculture.
- Author: Katherine Lanca
- Editor: Danielle L. Lee
- Editor: Wendi Gosliner
- Editor: Samantha Sam-Chen
In April 2023, CalFresh (California's version of the Supplemental Nutrition Assistance Program) benefits were reduced for over 3 million program participants due to the ending of COVID emergency increases. Nutrition Policy Institute researchers Wendi Gosliner and Samantha Sam-Chen were featured in a University of California, Agriculture and Natural Resources article in English and Spanish and a video interview to recognize inadequacies of the benefit amount. Gosliner points out that many CalFresh participants are eligible for other safety net programs, some of which they may not be accessing. “With the high cost of living, ongoing inflation and extreme income and wealth disparities, people are being forced to explore every possible avenue just to feed themselves and their families,” she said. In the video interview, Sam-Chen encourages CalFresh participants to utilize other nutrition assistance programs designed to supplement benefit amounts, specifically California's Market Match Program. The Market Match Program is administered at farmers markets and gives CalFresh shoppers a dollar-for-dollar match, from $10 to $15 dollars, to buy local fruits and vegetables. Sam-Chen, whose research evaluates MarketMatch, explained that “..con ese dinero adicional, pueden comprar más frutas y verduras,” in English, “...with that additional money, they [participants] can purchase more fruits and vegetables.” Both voices from the Nutrition Policy Institute expressed concerns about families losing critical funds to feed their families at this time, and noted that CalFresh participants may be eligible for other supporting programs to help them feed their families in the context of the benefit cuts. The article titled “UC ANR experts offer counsel as CalFresh benefits shrink, participants face hunger” was written by Mike Hsu, UC ANR senior public information representative. It was also featured as a FarmProgress news article titled “UC offers counsel as CalFresh benefits shrink” on April 20, 2023.
