- Author: Pamela Kan-Rice
UC ANR's 4-H Youth Development Program raised $80,619 for California youth from its supporters purchasing paper clovers at Tractor Supply for $1 or more Oct. 3–14, finishing second only to Texas in the 2018 Fall Paper Clover campaign during National 4-H Week.
For the first time ever, 4-H nationally raised over $1 million in a single Paper Clover campaign. The $1,032,711 is the highest amount ever raised in the annual fundraising campaign.
Enhancing the Tractor Supply Campaign was National 4-H Spirit Day on Oct. 9, on which everyone nationwide was encouraged to wear a 4-H shirt, a clover or green and post selfies on social media using #InspireKidstoDo or #TrueLeaders to show support for 4-H youth. People throughout the state turned green, including many right here at ANR.
By posting photos of ANR employees demonstrating their 4-H spirit on social media, Suzanne Morikawa, marketing and communications specialist for 4-H and EFNEP, took the opportunity to show the connection between 4-H and other ANR programs.
“We really appreciate our ANR colleagues participating in these fun ways to support our 4-H youth!” said Shannon Horrillo, statewide 4-H Program director.
The Paper Clover campaign contributes to the support of California 4-H leadership and camp activities. The funds raised will benefit California 4-H members who wish to attend 4-H camps and leadership conferences across the country.
Since it began in 2010, the partnership between Tractor Supply and 4-H has generated more than $11 million in essential funding nationwide.
Boards of supervisors in Sonoma, Fresno, Marin, Glenn, San Luis Obispo, Mariposa, Santa Barbara, Kern, San Diego, Napa and Imperial counties presented their local 4-H members with resolutions or proclamations for National 4-H Week.