- Author: Brenda Dawson
Unusual vegetables and fruits get me every time. Rainbow carrots? Watermelon radishes? Party cauliflower? Romanesco?
Bright colors, quirky shapes and even creative names can stop me in my tracks at any farmers market. If I can't identify it, I feel compelled to buy some to take home and share.
The small-scale farmers who are likely to be selling these tempting curiosities are counting on customers like me (and maybe you too?). They often cannot compete on low prices alone, but small-scale farmers can succeed by differentiating their products from more widely available commodities through taste, appearance, harvest time or other qualities. Planting a new specialty crop can help a small-scale framers carve out a profitable...