You may have noticed some recent changes on UC IPM web pages, printed material, and social media! The University of California Agriculture and Natural Resources (UC ANR) recently launched new logos for all UC ANR statewide programs. This redesign aims to create a more unified brand, enhance the visual appeal, and better communicate UC ANR’s broad impact and public value throughout California.
The UC IPM logo you have recognized for more than 40 years has been redesigned to better match the overall UC ANR brand family.
“A visually aligned brand family is important in engaging the public in our work,” said Linda Forbes, director of UC ANR Strategic Communications. “A cohesive visual identity enables communicating effectively about our comprehensive programming and ultimately serving more clientele.”
Longtime readers may recall that in November 2024, we also announced changes to the design of UC IPM web pages. While the UC IPM logo and website may have a new look, rest assured the content you have come to trust from UC IPM will remain the same!
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To read more about UC ANR's other logo changes and brand unification, visit https://ucanr.edu/blog/anr-news-releases/article/ucanrlogos.