Brand Elements File Tips

Download files and format info

UCANR_ HZ_2019 color

You can download TIFF and PNG files of the new identity tools by clicking on the link for the format you want underneath each color example. For a PNG file only, simply copy the image you see displayed on the page.

Not sure which type of file to use?

  • PNG files are for Web and Powerpoint use, not printing. They replace GIFs, the previous Web graphics standard.
  • TIFF files are used in printed documents and for placement into other graphic applications such as Adobe Photoshop, InDesign and Illustrator.
  • PDF files are for placing in Adobe Photoshop, InDesign, Illustrator and other graphic applications.
  • Adobe Illustrator files are for editable vector source files, meaning they can be scaled to any size (unlike bitmap files that will deteriorate if enlarged).
  • Adobe InDesign files are for printed documents and publications and for editable vector source files.

Contact us if you need a vector source file.

  • .dot and .dotx are Word template files - see our guide to Microsoft Office templates to save yourself headaches with these files.
  • .pot and .potx are PowerPoint template files - again, our template guide will help you use these files correctly.
  • .pub are files for Microsoft Publisher.