Division of Agriculture and Natural Resources
Division of Agriculture and Natural Resources
Division of Agriculture and Natural Resources
University of California
Division of Agriculture and Natural Resources

The power in the picture

UCCE's media services manager Mike Poe recently shared a video success story with the Communications Services team. Sacramento UCCE was struggling to maintain county funding. At budget hearings, the 4-H advisor in Sacramento County, Marianne Bird, handed out copies of a five-minute video that Poe had helped put together about the 4-H Water Wizards project.

Bird e-mailed Mike last week: "Our acting county director just came in to tell me that the Department of Water Resources has committed $20,000 to Sacramento UCCE as a result of seeing the Water Wizards DVD."

This experience definitely shows how a visual communications piece can pay dividends. Here is the video:

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Posted on Friday, June 26, 2009 at 11:48 AM
Tags: budget (35), video (3)

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