- Author: Janet L. White
When consumers are asked in surveys whether they would buy genetically engineered (GE) produce such as fruit, most say they would not buy GE produce unless there were a direct benefit to them, such as greater nutritional value.
Consumer reluctance to buy GE fruits and nuts is a major obstacle to commercialization of these crops in California. To date, no such crop has been brought to market in the golden state, although many have been researched and are being developed.
Yet with continuing invasions and spread of...