University of California
Farm Business and Market Place
Facebook
X (Twitter)
Reddit
Pinterest
Tumblr
LinkedInTarget Marketing & Research
A Do-It-Yourself Producer’s Guide to Conducting Local Market Research.
Description:
Concepts and examples for successful data collection and analysis. 50 pages.
Authors:
Shepard, T., S. Kane, A. Luke-Morgan, M. Jones and J. McKissick
Publisher:
Agricultural Marketing Resource Center.
Publ. Date:
2008.
Weblink (Español):
|
Conducting Market Research Using Primary Data.
Description:
Survey strategies and data analysis. 10 pages.
Authors:
Curtis, K.
Publisher:
Western Extension Marketing Committee, Western Center for Risk Management and University Center for Economic Development University of Nevada Reno.
Publ. Date:
May 2010
Weblink (Español):
|
Conducting Market Research.
Description:
Research includes trends, competition, and customer analysis. 3 pages.
Authors:
Holz-Clause, M.
Publisher:
Iowa State University Extension.
Publ. Date:
2006.
Weblink (Español):
|
Evaluating Market Size.
Description:
How to use USDA and Census data to evaluate market potential. 8 pages.
Authors:
Tronstad, R.
Publisher:
Western Extension Marketing Committee, Western Center for Risk Management and University Center for Economic Development University of Nevada Reno.
Publ. Date:
2008.
Weblink (Español):
|