- Author: Bryon J. Noel
A few minor improvements have been made to the Blogs RSS feed and Podcast feed. The changes relate to keeping up with RSS technology and providing a way to tracking RSS feed usage. You may never see any of these changes. However if you like statistics, then you will probably be looking for your blogs RSS feed usage.
Let's take a closer look at how to see your RSS feed's usage. First, your Blog must be gathering statistics using Google Analytics. To find out more about that read my previous Blog Post on Blog Statistics. Once your Blog is gathering statistics it may not be gathering stats on your RSS feed. If you post regularly then you can skip this next part. If your not sure it doesn't hurt anything so... Go to the Blog Administration and click on the link "Rebuild RSS". This refreshes your RSS feed and simply makes sure the tracking mechanism is in the RSS feed.
Now is where you need to wait for the data to come in or you can go to your RSS feed and view a post or two to make sure data is available. After this you need to wait at least a day to see the results.
In Google Analytics you will find your RSS feed usage in the Traffic Sources section. A Traffic Source from an RSS feed will look something like "RSS / RSS". You can also find the RSS feed usage in the "Campaigns" section of Traffic Sources. The RSS Feed campaign is called "RSS Feed". So this should be easy to find. Take a look at the example below:
You can see above that the RSS Feed campaign has one visit. It's as easy as that! Now you can measure how effective your RSS feed really is.