Agritourism Gatherings

AgriTourism Gathering
Information and Resources

December 3, 2025, Escondido, California

• Announcement Flyer (PDF; 2.7 MB)
• Agenda | Program Schedule (PDF; 410 KB)
   
• Presentation Slide PDF's -
  • Dr. Keith Taylor, UCCE Specialist in Community Economic Development
    Revealing the Hidden Economy and Agritourism (PDF; 10.1 MB)
     
  • Deborah Yashar, California Center for Cooperative Development
    Organizational Models for a Regional Agritourism Association (PDF; 3.9 MB)
     
  • Ellee Igoe, Director of Operations, Foodshed Cooperative
    Introduction to Foodshed Cooperative and Agritourism (PDF; 41.9 MB)
     
  • Teri Kerns, Programs Director, Ramona Valley Vineyard Association
    Introduction to the Ramona Valley Vineyard Association and Why Group Matters (PDF; 2.7 MB)
     
  • Tracy Celio, Program Manager, Southwest Regional Food Business Center
    About the Southwest Regional Food Business Center and How Part of the Agritourism Ecosystem (PDF; 3.5 MB)
     
  • Kim Sidoriak, President and CEO, Visit Carlsbad
    About Visit Carlsbad, direct marketing organizations and How Part of the Agritourism Ecosystem (PDF; 26.8 MB)
     
• Other Handout PDF's -
  • Comparison Org Chart for Agritourism Association Development Consideration (PDF; 148 KB)

July 24, 2024, Ramona, California

• Announcement Flyer
• Agenda | Program Schedule 
   

May 22, 2024, Carlsbad, California

• Announcement Flyer
• Agenda | Program Schedule
• Resource Links
• Presentation slide deck
  (by Ramiro Lobo, Jan Gonzales and Darlene Ruiz)
  
   
• UCCE San Diego AgriTourism Program
  • AgriTourism Map and Directory (desktop application)
  • List agritourism business on map and directory
• AgriTourism Business Planning:
  Information about business planning may be found on these UC ANR sites:
  • California Agritourism | Resources 
    Sustainable Agriculture Research and Education Program (UC SAREP)
  • Online Agricultural Resources | Resource Directory
    UC Cooperative Extension - San Diego County
  • Here is the other planning resource mentioned at this event:
    Ag Plan (https://agplan.umn.edu/) 
    This is an online tool with templates to help agricultural businesses develop a business plan, designed by the Center for Farm Financial Management at the University of Minnesota. More details at the 'About' page.