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May 2025Archived

 

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Communications Toolkit: Page

PR Training

Your program and UC ANR benefit from media exposure. News media outlets extend research results and recommendations to a large audience, informing taxpayers and decision-makers about the work made possible by their investment in UC Cooperative Extension. The following tips will help make your encounters with…
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Communications Toolkit: Page

ANR Platforms

The Strategic Communications team at UC ANR supports the following official social media accounts. UC ANR programs and Cooperative Extension offices support their own official social media accounts.
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Communications Toolkit: Page

UC ANR writing style guide

A B C D E F G H I J K L M N O P Q R S T U V W X Y ZClick on the alphabetic letters above to jump to that section.  Aabbreviations On first reference, spell out names that may be…
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Communications Toolkit: Page

Personal Account Tips

Tips for UC ANR employees and volunteers who reference UC ANR on their personal social media accounts.
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Communications Toolkit: Page

Fonts and colors

Consistency in font and color is an important part of building a brand identity. Using a common set of fonts and colors signals that we are all part of the same family. In addition, a consistent set of fonts and colors helps keep you reader focused and attentive to your message.
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Communications Toolkit: Page

Branded Assets

These assets are designed to help you properly brand your UC ANR videos. Use the specifications below to set up lower thirds and colored backgrounds, and download branded backgrounds for use in your productions.
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Communications Toolkit: Page

Writing Op-eds

Op-eds are a valuable way to share your expertise with a broader audience. Besides newspapers, online publications and placement services such as The Conversation publish op-eds and essays on a range of topics. Use the guidance and resources below to get started.
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Communications Toolkit: Page

Sample Posts

Best Practices by Platform Facebook: https://www.facebook.com/formedia/blog/best-practices-for-facebook-and-instagram Instagram: https://blog.hootsuite.com/instagram-growth/ X: https://business.X.com/en/basics/organic-best-practices.html LinkedIn: https://business.linkedin.
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Communications Toolkit: Page

Business Cards

UC ANR employees can order full-color business cards through AggiePrint. Note: The former MyPrint site is now AggiePrint. If you have bookmarked the MyPrint page, please remove it and bookmark the new site. The login and password for AggiePrint will be your current UC Davis Kerberos account.
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