Communications Toolkit

Public Relations

Find resources and guidance for public relations work at UC ANR, including news releases, media training, writing guides, and crisis communications. For hands-on support, visit Contact Us to reach the right team member.

Request a News Release

Have research findings or a story worth sharing with the media? The Strategic Communications team can help you develop and distribute a news release. Please provide as much lead time as possible.

Request a News Release

Public Relations Resources

PR Training

Build skills for working with journalists, preparing for interviews, and communicating your research effectively to a general audience. Visit PR Training.

Crisis Communications Basics

Learn how to respond quickly and professionally when issues arise. This section covers the basics of crisis communications and how the Strategic Communications team can support you. Visit Crisis Communications Basics.