Strawberries and Caneberries

Had a colleague forward me the video below of Oishii Berry, the upstart indoor strawberry growing operation out East selling strawberries for up to $50 a basket (that's right, a basket, with six fruit in each one).

Linked here is a beautifully assembled copy of my talk on our UCCE Cost and Return Study for Conventional Strawberries at the CalPoly Strawberry Center this past May.

Like many of you I've heard about these white or ros strawberries, but until yesterday never had the opportunity to try one. My daughter found the ones pictured below at the local "Bargain Market" and brought them home for us to try, I think they were around $2.50 for the basket.

As readers of this space know, I from time to time post job announcements with relevance to our area, and especially those oriented towards working in the berries.

Although many industry people have been focused over the past several years on wilt caused by Fusarium, Verticillium wilt continues to be a soil disease issue in strawberry.