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UC Master Gardener Coordinators

Marketing

Marketing and communications are vital to the UC Master Gardener Program’s mission of extending gardening information. To do this, we use various channels, such as social media, newsletters, and websites, to inform our clientele, volunteers, donors, and leadership about program activities. Effective communication is essential for raising awareness about our educational resources and community projects, attracting new volunteers and clientele, and highlighting our impact on sustainable gardening practices.  

Resources

The statewide Marketing & Communications Team is here to help you create the best marketing strategy for your program. Here, you will find information on:

Marketing Newsletter 

For more marketing and communications information, make sure to join our monthly newsletter, Rooted in Marketing. This newsletter is open to staff and volunteers and includes monthly content inspiration guides, branding updates, and lots of tips and tricks. You can see past issues of Rooted here

AI

For information on how and when to use AI please read the guidelines shared by UCANR.

Connect with us!

If you can’t find what you need on the Coordinator Website, please join our weekly UC Master Gardener Communications Office Hours on Tuesdays from 11 a.m. to 12 p.m. or contact Barbra Braaten at bbraaten@ucanr.edu to schedule a one-on-one meeting.

Barbra Braaten 
Statewide Communications Specialist 
bbraaten@ucanr.edu

Melissa Womack
Assistant Director, Impact & Communication
mgwomack@ucanr.edu 

 

 

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Grass Roots
UC Master Gardener Coordinators: Article

Rooted in Marketing - April 2024

April 2, 2024
Spring has sprung, and things are getting busy in both our gardens and our marketing efforts! It's a perfect time to capture some photos of our gardens as they awaken from winter, while also promoting all of your classes, workshops, and plant sales.May content inspirationsMedia Training: Making Headlines …
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hand holding a bunch of carrots
UC Master Gardener Coordinators: Article

Rooted in Marketing - March 2024

March 2, 2024
Welcome back for the 2nd issue of Rooted In Marketing! We are so grateful for all the wonderful feedback on our first issue. This newsletter is for you, so keep that feedback coming!March 2024:Content inspiration for AprilPolicy reminders - Email AddressesBranding - Graduation CertificatesLocal successes and…
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Radishes
UC Master Gardener Coordinators: Article

Rooted in Marketing - February 2024

February 1, 2024
Welcome to the first edition of the "Rooted in Marketing" Monthly Newsletter. This newsletter is designed to keep you informed and motivated in your marketing and communication endeavors.February 2024:Content Inspiration - February & MarchGrowing Our Brand: Maintaining Brand UniformityLocal Successes and…
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